التاريخ
Website and Newsletter Content Management Senior Officer
مسؤول أول لإدارة محتوى الموقع الإلكتروني والنشرة الإخبارية
Responsibilities
- Develop a consistent brand identity for a company and establish its online presence.
- Creating and producing various types of Website & Newsletter online content.
- Engage customers and ensure that they have a positive view of the company and its products or services.
- Maintain a content marketing calendar that schedules all aspects of the creation and delivery of content throughout the year.
- Cooperate with the team to create web content and monitor its effectiveness over time
- Support updates on web content.
- Grow and enhance users traffic base to RJ website.
- Work closely with the designers, marketing & sales team.
- Depth knowledge of content optimization.
- Stay in touch of current best practices in the industry and review competitor websites to compare their activities with those of your company.
- Experienced in producing smart CTAs according to visitor lifecycle.
- Identify optimization opportunities.
- Develop content that is valuable to the target audience.
- Maintain content governance standards and best practice.
- Content testing – A/B Testing.
Knowledge & Skills Required:
- Excellent written and verbal communication skills
- Time Management skills
- Problem solver
- Team player
- Proficient computer skills, including Microsoft Office Suite (Word, PowerPoint, Outlook and Excel).
- Knowledge of best practice for web content.
- Quality assurance of published pages online
Qualifications
- Bachelor's degree in Marketing, E-Commerce or equivalent.
