Gain a deep understanding of customer experience, identify and fill product gaps and generate new ideas that grow market share, improve customer experience and drive growth
Develop product pricing and positioning strategies
Translate product strategy into detailed requirements.
Scope and prioritize activities based on business and customer impact
Work closely with Technical team to deliver with quick time-to-market and optimal resources
Drive product launches including working with public relations team, executives, and other product management team members
Evaluate promotional plans to ensure that they are consistent with product line strategy and that the message is effectively conveyed
Act as a product evangelist to build awareness and understanding
Represent the company by visiting customers to solicit feedback on company products and services
Using market research to get ideas for products that customers will want
Helping to oversee the design and manufacture and planning how to market and promote the product to the public
Defining product marketing communication objectives
Comparing the company's products to competitor's products in order to assess competition in the market
Providing management with analyses and reports and responding to questions and requests from management
Specifying and overseeing the research needed to determine the needs and desires of customers
Reviewing and adjusting inventory levels and product production schedules to maintain product availability
Requirements
Proven work experience in product management or as an associate product manager.
Proven ability to develop product and marketing strategies and effectively communicate recommendations to executive management
Strong problem-solving skills and willingness to roll up one’s sleeves to get the job
Skilled at working effectively with cross functional teams in a matrix organization
Excellent written and verbal communication skills
BS degree in Computer Science, Engineering or equivalent preferred
Excellent written and oral communication skills are required since the Product Manager has to communicate with team members, other departments, upper management and consumers of the company's products